Business Valuation
Understand what your company is worth with practical valuation analysis for ownership transitions, investor discussions, transactions, estate planning, and strategic decision-making.
Magnified Consulting delivers forensic and valuation services that help business owners, investors, and stakeholders make confident decisions during transactions, disputes, transitions, and capital planning. Backed by decades of real-world consulting experience and involvement in over $2.5 billion in mergers and acquisitions, our team brings practical insight, clear analysis, and tailored guidance to complex financial situations.

Focused valuation, transaction, and forensic financial guidance for complex business decisions.
Understand what your company is worth with practical valuation analysis for ownership transitions, investor discussions, transactions, estate planning, and strategic decision-making.
Navigate acquisitions, exits, and partnerships with informed guidance on valuation, deal structure, financial risk, and transition planning.
Evaluate funding options, capital structure, and investor opportunities with financial insight designed to support confident, well-informed business decisions.
Review financial performance, cash flow, profitability, and operating trends to uncover risks, inconsistencies, and opportunities that affect business value.
Identify financial, operational, and compliance-related risks that may influence valuation conclusions, transaction confidence, or long-term business stability.
Prepare for ownership changes, succession events, or strategic exits with valuation insight that supports smoother transitions and stronger negotiations.

We begin by clarifying the purpose of the engagement, key stakeholders, timeline, and decision at hand. Whether the need involves a transaction, dispute, investor discussion, or ownership transition, we define the scope before analysis begins.
Real-world advisory experience helping owners improve value, navigate transitions, and make stronger financial decisions.
Magnified Consulting combines rigorous analysis with real-world business judgment.
Our partners bring decades of practical business, transaction, and capital strategy experience.
Strategies are customized around your financial data, goals, ownership structure, and transition needs.
We connect valuation findings to practical decisions that improve profitability and business value.
Our team supports owners beyond one project with ongoing mentorship and decision guidance.
Experienced partners guiding complex business decisions.

Partner
Mark Elender is a seasoned business consulting Partner at Magnified Consulting, bringing decades of diverse, real-world experience to privately owned and family-run businesses across the Carolinas and beyond. With a proven track record that includes involvement in over $2.5 billion in mergers and acquisitions and advising on $300 million in large capital purchasing decisions, Mark specializes in helping businesses achieve sustainable growth, improved efficiency, and successful transitions. Serving clients in Charlotte, Columbia, Greenville, and surrounding regions, he takes a personalized approach to every engagement, crafting tailored strategies that address each client's unique challenges and goals. Mark is deeply committed to delivering measurable results and providing the long-term mentorship that empowers business owners to build lasting value and achieve new levels of profitability.

Partner
Amanda Gurski is a dynamic Partner at Magnified Consulting with extensive experience helping small and medium-sized businesses across the Southeast thrive in competitive markets. She brings a client-focused mindset and a deep understanding of the unique challenges faced by privately owned and family-run businesses in industries such as Manufacturing, Retail, Professional Services, and Real Estate. Amanda is instrumental in delivering tailored consulting solutions that drive efficiency, reduce operational costs, and increase profitability. Her commitment to long-term mentorship ensures that clients receive ongoing support well beyond the initial engagement. Serving businesses in Charlotte, Charleston SC, Savannah, Myrtle Beach, and surrounding areas, Amanda is dedicated to helping business owners amplify performance and build sustainable, lasting success.

Partner
Brian Elender is an accomplished Partner at Magnified Consulting, leveraging decades of diverse business experience to guide privately owned and family-run businesses toward exceptional growth and operational excellence. With deep expertise in capital strategy, Brian has contributed to facilitating $12 million in capital spending for high-growth startups and advising on major financial decisions that drive long-term value. He works closely with businesses generating over $10 million in revenue across industries including Construction, Technology, and Transportation, serving clients throughout Charlotte, Columbia, Greenville, and the greater Southeast. Brian is passionate about crafting innovative, customized solutions that help clients reduce risks, optimize performance, and achieve successful business transitions — ensuring every strategy is aligned with both immediate goals and long-term vision.
Forensic and valuation services combine investigative financial analysis with methods for determining business value. They are commonly used for mergers and acquisitions, shareholder transitions, estate and tax planning, investor discussions, disputes, and strategic decision-making. Magnified Consulting helps business owners understand financial drivers, risks, market position, and enterprise value so decisions are based on evidence rather than assumptions.
Get practical guidance for your valuation or forensic review.
Proven transaction experience across major business transitions.
Guidance informed by substantial capital spending decisions.
Decades of hands-on advisory and operating experience.
Tell us about your valuation, transaction, or financial concern, and our team will help identify the right next steps.
To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.
To help us assist you faster, please include the reason for your message so the relevant team can reach out as soon as possible.